Social Media Marketing Jobs

As a real estate professional, I am in need of an experienced appointment setter to handle my scheduling needs. Key Responsibilities: - Scheduling property showings and client meetings - Ensuring more than 20 appointments are scheduled per week - Management of my personal Google Calendar and Microsoft Outlook accounts to avoid conflicts Skills and Experience: - Previous experience in appointment setting, particularly in the real estate industry, is highly desired - Proficient with Google Calendar and Microsoft Outlook - Ability to bring & handle a high volume of appointments in a fast-paced environment - Excellent communication and organizational skills are a must. I am looking for someone who can handle this task efficiently, with exceptional attention to detail and a clear under...

I'm looking to tap into a potential customer base that I've identified on Instagram. I have amassed 10,000 Instagram url's, which are not linked to my account. I cater to the fitness and wellness industry, providing a range of services that I wish to advertise directly to these individuals. While the method of outreach hasn't been determined yet, it's crucial that this is done on a large scale or 'en-block'. The ideal freelancer for this job should ideally: - Have extensive experience in social media outreach, preferably Instagram - Understand the fitness and wellness services market - Be creative with a knack for engaging potential customers - Have a proven strategy for successful en-block messaging without being labeled as spam - Understand the li...

Digital marketing refers to the use of digital channels, platforms, and technologies to promote products, services, or brands. It encompasses a wide range of activities such as search engine optimization (SEO), content marketing, social media marketing, email marketing, online advertising, and more. The goal is to reach and engage a target audience through various online mediums, analyze the effectiveness of marketing campaigns, and drive business growth by increasing visibility, generating leads, and boosting sales. Digital marketing leverages data analytics to tailor strategies and measure success, making it a dynamic and essential component of modern business.

Seeking a Social Media Traffic Generation Specialist to drive targeted traffic to our (Only) account. Previous experience in social media marketing and expertise in platforms like Instagram, Twitter/X, Reddit, and dating apps required. Responsibilities: Develop and execute strategies to drive traffic to our Only account. Utilize Instagram, Twitter/X, Reddit, and dating apps for traffic generation. Create engaging content and analyze data for optimization. Provide regular updates and collaborate with the team. Requirements: Experience in social media marketing, especially in Only. Proficiency in Instagram, Twitter/X, Reddit, and dating apps. Strong communication and analytical skills.

I'm looking for individuals to help drive traffic to our new social media platform, Okay.com.gr. - Goal: The main aim of this project is to increase website traffic. - Target Audience: The promotion should be directed towards young adults, specifically those between 20-35 years of age. - Channels: I'm particularly interested in leveraging influencer partnerships to achieve the goal of driving traffic. Ideal freelancers for this project should have: - Proven experience in social media promotion, especially with a focus on driving website traffic. - Knowledge and understanding of the young adult demographic, particularly those between 20-35 years. - A track record of successful influencer partnerships and collaborations.

I need an expert in digital marketing to help generate leads and boost sales. While the specific services required have not been decided, the focus should be on optimizing marketing efforts to target young adults aged 18 to 34. The ideal freelancer would bring a strong background in Social Media Management, SEO, and PPC Advertising. This versatility will allow us to pivot and adjust strategies as needed to ensure the highest level of success.

I'm in need of a skilled marketing manager to oversee my upcoming tabletop game's promotional campaign, targeted specifically at children. This game is scheduled to be launched within the next year, yet I'm eager to kick off the marketing efforts at the earliest. - Target Demographic: The primary audience for this game is board game enthusiasts, family tabletop gamers and children. The chosen candidate should have a deep understanding of how to effectively market products to these demographics. The following are the key responsibilities and requirements for the job: - Marketing Channels: The ideal candidate should be proficient in utilizing a mix of marketing channels. These would include: - Social Media: Ability to create appealing content for platforms like Instagram,...

I'm looking for a seasoned marketing consultant with extensive experience in social media, content, and email marketing. The ideal candidate will be able to help me with a B2C-focused campaign. Key responsibilities include: - Developing and implementing a comprehensive marketing strategy that effectively utilizes all three areas of marketing - Creating and curating engaging content for different platforms with a clear focus on the B2C audience - Craft compelling email campaigns that drive brand awareness and product sales The primary objectives of this project are to: - Significantly increase brand awareness within our B2C market - Drive a noticeable increase in product sales through the implemented marketing strategies Ideal candidates for this project should have: - Proven exper...

I'm seeking a skilled social media marketer with a keen eye for design to manage my villa's Instagram profile. The primary goal of this project is to drive bookings for my cozy and traditional six-bedroom villa in Lonavala. Key responsibilities include: - Developing and executing a comprehensive Instagram marketing strategy that showcases the villa's cozy and traditional aesthetic effectively. - Creating visually appealing and engaging content, including high-quality images of the villa's interiors, exteriors, and amenities. - Utilizing Instagram's features such as Stories, IGTV, and Reels to enhance the overall marketing efforts. - Monitoring and analyzing the performance of the Instagram account, and making adjustments as needed to optimize results in driving b...

I'm in search of a Tech Influencer experienced in creating engaging content on YouTube. The primary goal of this influencer campaign is to drive traffic to our website. Key Requirements: - Tech Influencer: Your audience must be interested in technology and your content should resonate with this niche. - YouTube: You should have a strong presence on YouTube with a sizable and engaged subscriber base. Your Role: - Introduce our services in a compelling, authentic and engaging way. - Drive viewers to visit our website to learn more about our offerings. Ideal Skills and Experience: - Prior experience in influencer marketing, especially related to tech services. - Proven track record of driving website traffic through YouTube campaigns. - Excellent presentation and communication skill...

As a social media manager, I'm on the lookout for a skilled social media specialist who can create captivating real-life videos and photo posts for my Facebook, TikTok, and Instagram accounts with the content I provide. Here's what I am seeking: - Creation of real-life promotional videos and photo posts, making my platforms appealing and irresistible to prospective customers. - Maximizing my social media engagement – increasing followers, comments, shares, and the overall reach. - Having a keen eye for details that will ensure my brand stands out in the highly competitive online space. - Strategizing and implementing posts that are in line with the objective of sales increase. Desirable skills and experience: - Proven experience in social media marketing, especially...

I'm in need of a professional freelancer seasoned in SMS marketing to help disseminate marketing messages to specific industries. Here's what the role involves: • Utilization of an SMS platform for message distribution • Development and dispatch of marketing-focused messages An ideal candidate should have extensive experience in the use of SMS as a communication channel and have a deep understanding of targeted marketing. Familiarity with industrial segmentation would be a significant advantage. Start your bid by explaining your experience in SMS marketing and targeted audience engagement.

As an established brand in need of a marketing analyst, I'm looking to significantly increase our brand awareness. This role involves a number of critical responsibilities and requirements, which I will outline below. Responsibilities: - Conducting thorough market research to identify trends, audience preferences, and competitors' strategies. - Optimizing our marketing campaigns for maximum impact and reach. - Managing our social media accounts, specifically on Facebook and Twitter, to promote brand visibility. Ideal Candidate: - Proficient in data analysis and market research to provide actionable insights. - Experienced in campaign optimization to ensure our efforts are efficient and effective. - Skilled in managing social media accounts, with a focus on Facebook and Twitter,...

I have online shop of fashion jewellery on Etsy and I am based in the UK. I need to boost my jewellery shop sales and I'm looking for a skilled marketing professional who can help me with this. Key Project Details: - The main goal here is to increase sales but also build brand awareness and drive traffic to my shop on Etsy -- I currently use Facebook, Instagram, and Pinterest for promotion, but I'm open to exploring other platforms if you have suggestions - My target audience is women all over the world but especially UK,USA and rest of the Europe Ideal skills and experience for this job include: - Proven experience in social media marketing, particularly in the e-commerce space - Strong understanding of the Etsy platform and its audience - Ability to create engaging content...

I need an experienced social media manager to push my online presence on multiple platforms, making my brand more visible, generating leads, and forging stronger connections with our audience. The platforms to be managed include Facebook, Instagram, Pinterest, Youtube, and LinkedIn. Operating as much more than just a 'poster of content', the ideal candidate will also: - Create unique and engaging content that resonates with our audience. - Foster an active and engaged community, responding to comments, and driving discussions. - Provide analytics and reporting to monitor the success and reach of different content types and campaigns. The ultimate goal of this project is to generate leads. Therefore, special consideration will be given to those with a proven track record in conv...

I am in need of a skilled social media manager to focus exclusively on our Instagram account. The primary goal of this project is to drive traffic to our website, so you must be adept in creating engaging Instagram posts that inspire clicks and traffic. Key responsibilities include: - Managing all aspects of the Instagram account - Daily post creation and scheduling - Developing and executing strategies to drive traffic to our website The ideal candidate for this project would have: - Proven experience managing Instagram accounts - A strong understanding of how to motivate followers to click through to a website - Excellent communication skills and the ability to work independently If you have experience in driving traffic through Instagram, please reach out.

I'm looking to hire Key Opinion Consumers/Leaders (KOC/KOL) for the game category. Requirements: - You should have a minimum of 1K followers on your any social medium channel - You must be willing to join our discord channel - Ask 10 friends to join our discord Benefits: - Competitive pay for your services - Opportunity to be a part of a growing community - Flexible working hours - Easy work

I'm looking for a proficient web developer with social media management skills to assist in promoting my brand online. The ideal candidate should have a strong understanding of Facebook, Instagram, Twitter, TikTok, and YouTube, and be able to create and share a variety of content on these platforms. Key Responsibilities: - Manage and maintain a consistent presence on Facebook, Instagram, Twitter, TikTok, and YouTube - Create and curate content to be posted across these platforms - Use social media to generate leads The posted content should be a mix of: - Educational: Informative posts that will engage our audience and provide value to them - Promotional: Posts that promote our brand and drive traffic to our website - Entertaining: Engaging content to keep our audience entertained ...

Looking for SEO for website and social media marketing and content writing

I'm urgently looking for an expert to assist with two major components of my crowdfunding campaign - devising a potent marketing strategy and managing our social media presence. This campaign intends to engage not just the general public and investors, but also supporters of a specific cause. Key responsibilities will include: - Developing a strategic and tailored marketing approach which resonates with our diverse target audience. - Deploying effective social media strategies to increase campaign visibility and traction. The ultimate goal of this campaign is to raise funds for a specific project. Hence, I'd appreciate an individual who has previously managed successful crowdfunding campaigns. Key skills required: - Experience in social media management - Strategic marketing ...

I am in need of a crowdfunding specialist to aid in the launch of a new product. The specialist will be responsible for forming an effective campaign strategy and managing donor communications. Producing engrossing promotional materials is also a crucial aspect of this task. The target audience is a mix of the general public and a specific niche market, thus requiring skills in widespread as well as targeted marketing techniques. Ideal candidate would have previous experience in launching product based crowdfunding campaigns, and superior ability for communication management.

Looking for an expert to set up my business on both Facebook and Instagram. The main purpose of the Instagram account is to sell products. Luckily, all product photos and descriptions are ready to go. I need someone who can effectively: - Build up professional looking profiles for both platforms - Organize and display product photos and descriptions in an engaging manner The ideal candidate will have: - Experience in generating ecommerce sale through social media platforms - Excellent knowledge of Facebook & Instagram features and algorithms - Ability to drive traffic and engage customers for sales conversion - Adequate understanding on how to set up a business account on these platforms Looking forward to your bids.

I'm looking to build a business account on Facebook and link to Instagram to create an instagram shop for my business on both Facebook and Instagram. The central aim is to drive conversions and sales via these platforms. • Expertise Required: - Social Media Management - Facebook and Instagram Ads Management - Digital Marketing Strategy • Work Description: - Setup business profiles on both platforms. - Develop and integrate a catalog of my physical products. - Link the catalog to the respective platforms for direct sales. Ideally, the freelancer should have a strong background in sales conversion strategies using social media platforms, and experience with product catalog creation and integration. This project requires precise, effective work to ensure the...

I'm looking for an Instagram content creator who can assist me in promoting my products through captivating photos and videos. Key Requirements: - Both photos and videos: You should be able to create engaging content in both formats. - Product promotion: The main goal of the contents should be to promote the products. - Follow current strategy: You have to mimic the style, colors, and theme from two of my current Instagram accounts. Ideal Skills & Experience: - Proven experience in creating similar content on Instagram. - Familiar with product promotion strategies on social media. - Proficient in capturing high-quality photos and videos. - Able to work within specific brand guidelines. All content is in Portuguese, content creator has to be Brazilian or know profoundly Braz...

I'm in need of an experienced and creative social media manager to help increase brand awareness across Facebook, Instagram, and Twitter. Key Requirements: - The main goal is to increase brand awareness, so the successful candidate needs to have a solid understanding of how to achieve this on different social media platforms. - You'll need to create and post new content weekly on each platform. This requires a good sense of timing and an engaging content strategy. - This isn't just about posting content - you'll also need to engage with our audience and monitor and report on performance. Ideal Skills: - Proven experience in managing social media accounts - Excellent written communication skills - A creative approach to content creation - Ability to analyze and report...

I need media buyer in marketing agency but he is Egyptian

I'm seeking a social media marketing professional with proven expertise in Facebook and TikTok to help me drive sales through targeted campaigns. - The primary objective of the Facebook campaign is to boost sales. Therefore, I need someone who has a track record of translating social media engagement into actual purchasing behavior. - The target for the Facebook campaign is predominantly young adults and middle-aged adults. Therefore, understanding the psychology and preferences of these demographics, and crafting content that resonates with them is crucial. The ideal freelancer for this project should be adept at: - Creating engaging, sales-oriented content on both Facebook and TikTok - Demonstrating a strong understanding of Facebook's ad platform - Proficient at targeting sp...

# Seeking: Fractional Monthly Community Manager We're looking for somebody who's passionate about charity, who loves people, who loves to empower people, who speaks clear spoken English and is good with Discord. # Payment $200-$500 CAD (CAD = 73% of USD) monthly depending on your abilities and quality of work. # Non-Profit Org We're an organization dedicated toward making video games that improve people's lives through education and through raising awareness. # Key Requirements - A PC that can play games - Good spoken English - Able to be online from 2:00 P.M. EST - 6 P.M. EST - Stable internet. # Org Details In joining us you will be joining a community deeply passionate about empowering other people to succeed. Your goal will be to connect with people in l...

Project designed to address all aesthetic procedures

I'm looking for a skilled and experienced YouTube growth specialist to help me increase views and subscribers for my channel. Key details of the project include:Link to channel include - **Goal:** My primary focus is to grow the number of viewers and subscribers on my channel. - **Target Audience:** I cater to professionals and businesses, so the strategies employed must resonate with this demographic. The ideal candidate should have the following skills and experience: - Proven track record in growing YouTube channels and increasing view/subscriber count - Experience in creating content for professionals and businesses - Good understanding of YouTube's algorithms and best practices in content promotion I'm looking to work with a committed professional who can help m...

I am seeking a skilled digital marketer to help increase brand awareness for my makeup brand among young adults aged 18-24. The primary focus of this project is to develop and manage an advertising campaign on social media platforms like Instagram and TikTok. Key Requirements: - Proven experience in digital marketing, particularly in managing advertising campaigns. - Strong understanding of social media platforms, particularly Instagram and TikTok. - Experience in targeting and engaging with young adults aged 18-24. - Knowledge of the makeup and beauty industry is a plus. The ideal candidate for this role should be able to: - Develop a comprehensive advertising strategy that effectively targets the specified audience. - Create engaging and visually appealing content that resonates with y...

We are a sales and marketing company operating in Panama. We own a number of hectares of agricultural land which we are marketing and selling to those looking for an alternative investment and/or a route to Panamanian residency. To this end, we want to create a digital presence to market our offering. We are in need of a highly skilled digital marketer, with a focus on Facebook and Instagram, to help us generate quality leads. Our target audience is individuals living in North America who are seeking secondary residency in Panama and/or an alternative investment opportunity. Key Responsibilities: - Manage our social media presence on Facebook and Instagram - Create and run effective adverts to generate leads - Develop a landing page that converts visitors into leads Key Requirements:...

I'm in need of a skilled social media manager who can manipulate Instagram to the advantage of my women's clothing brand. Primary Expectations Include: - Developing and posting creative content that includes images, videos, Stories, and Reels suitable to represent a women's clothing brand. - Targeting and engaging with women aged between 25-45 with average to above-average income levels. To successfully meet these expectations, prior experience with social media management, a strong understanding of Instagram's mechanics, and a background in fashion marketing would tremendously benefit your candidacy.

I have a series of videos with basic thumbnails with clickthrough rate 3-5% - public transport topic, metro systems, full journeys. I need help to rework those thumbnails in order to increase the clickthrough rate to 7-10% Please reply with examples you did before

I'm looking for a sophisticated freelancer who can generate educational marketing contents for my TikTok, Youtube Shorts, and Instagram Reels audience. The main topic is centered around online safety, especially areas like keeping kids safe online, parental controls, and secure internet use. Your role: - Create engaging and informative contents that suit my audience demographics - Ensure all contents resonate with our brand's voice and style - Create 2 reels/shorts per day on various platforms - Increase Views, Subscribers, Likes, Comments - Increase Followers & Influencers -Understand demographics we are targeting Ideal Skills: - Proficiency in TikTok, YouTube Shorts, and Instagram Reels content creation - Prior experience in developing engaging & viral video cont...

I am looking for a talented social media strategy expert specializing in Facebook, Instagram, and YouTube. Also take care of the web prsence though regular updates, upkeep of websites. The aim is to generate leads and boost sales through a target audience of people aged 51 and over. Key Responsibilities: - Crafting and implementing engaging content for Facebook, Instagram and YouTube to stimulate leads/sales. - Mastery in targeting and engaging seniors in social media platforms. Ideal Candidate: - Proven track record in successful social media sales campaigns. - Demonstrable experience in engaging seniors effectively on social media. - Ability to create engaging content tailored for seniors with the objective of generating leads/sales.

I'm currently seeking a marketing specialist with extensive experience promoting female oriented, high fashion apparels. Key Responsibilities: - Devise marketing strategies targeting women interested in modest fashion - Implement promotional campaigns focusing on high fashion apparel -social media marketing inc. ads management -influencer outreach and management -SEO capabilities on social media and website Ideal Candidate: - Experience in promoting women's fashion - Familiarity with marketing high-end, fashion-forward apparel - Proficient in trend spotting and fashion aesthetics - Excellent understanding of the fashion industry and specifically high fashion brands If you fit this profile and are passionate about fashion, I invite you to submit your proposal.

I am in need of an experienced Social Media Manager who has a commanding expertise in Instagram and TikTok platforms. Your role will primarily revolve around: - Community Engagement: You should be able to constructively engage with our Gen Z audience base (aged 18-24), fostering a sense of community and encouraging active participation. - Monitoring and Moderation: A key part of your job will be to keep any forms of harassment at bay - we want our platforms to be a safe, positive space for every user. Ideal applicants should have a proven deep understanding of Gen Z trends, interests, and communication styles on Instagram and TikTok. Previous experience in handling social media for this age group will be a crucial advantage. Looking forward to attracted, informed bids from suitable cand...

im looking for someone who can handle a couple extra SMMA clients a month

I'm seeking a skilled individual who can help me manage social media handles and run ads to get guaranteed results. Key Responsibilities: - Create and run ads to increase brand awareness and drive lead generation. - Ensure the ads lead to guaranteed sales or leads for the client. Target Audience: - Age Groups: 18-24, 25-34, 35-44, 45-54, 55+ - Geographic Location: City, State, Country - Interests and Hobbies - to be determined based on client and niche Duration: 1 Month....on contract basis like you'd get 40% commission per client that I will give you. like for $1k per month client, you'd get $400 more the clients...more you'd make sky is the limit....... if you'd earn good enough, you can join full time in my agency !!! Ideal Candidate: - Proven track recor...

I'm in need of someone who could help me connect with TikTok influencers to promote our beauty and personal care products. Your main task would be to identify and reach out to TikTok influencers who are open to promoting products related to beauty and personal care. It would be required that they could make a video about our products and post it on their TikTok pages. We will provide a list of KOLs on TikTok. You will need to reach out to the KOLs on the list and ask them to accept business partnership. We provide them with the free sample product, they will use it, and make a video to sell the product. KOLs will get 20% of sales as commission. They are risk free. The risk is on us: they agree and make committment, but just don't make video after they received the products, w...

I am currently seeking a video editor for my website, electrosmm.com. I am looking for an editor who is proficient in creating videos in the style of Instagram trending memes or songs. The primary goal of these videos is to promote and attract users to my website, which is a social media marketing panel offering various social media services.

I'm looking for someone with experience (process of permanently closing Facebook account). so the main requirement is to ensure that the account is fully and permanently closed. As this account abusing my business reputation badly. Given the sensitive nature of this task, I'm looking for a freelancer who is experienced and trustworthy with a good track record in account management and data deletion. Skills and experience in: - Facebook account management - Data protection and privacy - Professionalism and trustworthiness. Please get in touch if you think you can help with this process. Price is fixed only max 23 euro

As a business that primarily gains leads through referrals, I'm eager to expand my reach with effective Facebook ad campaigns. I'm keen on briskly escalating my lead count. To achieve this, I seek a Facebook Ads expert with a proven track record in lead generation. Key tasks: - Design targeted Facebook ads to draw potential clients. - Track and adjust campaigns according to performance. Ideal Skills: - Experience in creating high-converting Facebook ad campaigns. - Proficiency in lead generation strategies. - Strong problem-solving skills to identify and fix poorly performing campaigns. - Extensive knowledge of Facebook Ads Manager. Is this your skillset? Bid on this project, and let's take my business to the next level.

I require an experienced social media marketer to elevate my Facebook business page practices, better engaging the homeowners who follow my page, and transforming their interest into noticeable sales. Your responsibilities will include: - Familiarizing yourself with my range of products for promotion. - Designing and implementing an innovative promotional strategy. - Tailoring posts and promotional content to homeowners, our identified target audience. - Consistently monitoring and measuring the success of the promotions to determine the effectiveness. The ideal candidate should: - Have a proven track record in successfully driving sales through Facebook marketing. - Be proficient in micro-targeting demographic groups on Facebook. - Show proficiency in creating compelling content that ...

I'm looking for an expert in Facebook Pixel who can help me set up this feature correctly on my Facebook ads account. I'm experiencing setup issues and need assistance in getting it right. My ultimate goal is to increase my website traffic, generate leads, and boost my brand awareness through an effective Facebook ad campaign. Ideal Skills: - Proficiency in manual Facebook Pixel implementation. - Ability to troubleshoot setup issues. - Expertise in lead generation and brand awareness through Facebook ads. Your skills and experience should ultimately provide a seamless Facebook ad campaign that will drive my business goals forward.

I'm prospecting for a skilled social media marketer who can proficiently use Facebook, Instagram, and Twitter to civilize a leads generation campaign. The crux of this project is to generate leads and the main target demographic is adults aged between 25 and 54. Key Requirements: - Proven experience in managing lead generation campaigns on Facebook, Instagram, and Twitter. - Understanding of social media dynamics and deep insights on engaging adults between 25-54 years. - Ability to optimize ads for best performance and leads generation. Ideal Skills: - Social media strategy - Sharp with audience targeting - Adept at tracking campaign performance Let's connect if you have a track record of manipulating these platforms to achieve leads generation. Your application should ill...

My name is Neil, Im the founder of a Creative Event Agency in Atlanta, GA. I am in need of a marketing expert who can help me enhance our digital and social media strategies. The goal is to boost brand awareness, generate leads, and drive traffic to our website. We are a full-service event agency looking for a growth partner to help us expand our client base and increase our revenue. Target Audience: Our agency caters to the corporate world, B2B companies, Fortune 1000 brands, and global agencies. Therefore, the ideal candidate should have experience in marketing to similar audiences. Main Objectives: Increase Brand Awareness: Help us become more visible and recognizable in our industry. Generate Leads: Drive more potential clients to our business. Website Traffic: Increase the number...

### Short Note on Online Jobs **Online jobs** are work opportunities that allow individuals to perform tasks and projects over the internet, providing flexibility and the convenience of working from home or any location with internet access. These jobs can cater to a wide range of skills and interests. Here are some popular types of online jobs: 1. **Freelancing**: - **Platforms**: Upwork, Freelancer, Fiverr. - **Description**: Offering skills such as writing, graphic design, web development, and digital marketing to clients worldwide. 2. **Online Tutoring**: - **Platforms**: Chegg Tutors, , VIPKid. - **Description**: Teaching students various subjects or skills, including English, math, science, and coding. 3. **Content Creation**: - **Platforms**: YouTube, TikTok, Inst...

I'm in need of a talented copywriter to craft authentic and engaging social media posts specifically targeting young adults (18-24). The main aim is to boost engagement with our followers. Ideal skills and experience for this job include: - Proven track record in creating compelling social media content - Understanding of the 18-24 age group and their interests - Experience in boosting engagement metrics - Ability to maintain brand voice and message consistently across platforms