I need "valuable content" to capture the e-mail addresses of small business owners interested in small business real estate loans to expand their operations. The Content will be an Initial Piece and several Follow-up Pieces to expand on topics in the Initial Piece. Each Follow-up Piece is sent with an e-mail in an automated series to generate familiarity with my firm over time.
a. The Initial Piece is a valuable E-book given away in exchange for the prospect's name and e-mail address. This piece should be 9-12 pages (8.5”x11”) in length. I will own the copyrights.
b. Follow-Up Pieces expand on the main topics presented in the Initial Piece, sent with subsequent emails in the series. I'll need 5 to 8 Follow-up pieces, 1-4 pages in length.
c: Example Topic: "The 5 Biggest Mistakes Businesses Make in Providing Employee Benefits and How to Avoid Them." The actual topic name will be subject to your research and my approval. The REAL focus of this piece is to build a case for a discount mortgage & real estate services-oriented employee benefits program we offer. Discuss current options for high and low cost employee benefits such as 401k progams, their implementation and maintenance, health plans, vision plans, legal plans, and "discount" plans. Describe employee contribution tests for keeping a 401k in compliance, challenges in health care benefits & costs. Discuss non-traditional benefits such as discount financial services, real estate, mortgage, and buying programs.
Subsequent pieces that are attached to follow up emails should expand on the major topics in the initial value piece.
Platform:
A formatted MS Word or Rich Text Document with graphics single spaced, Times New Roman 11 point type, 20 pages between the primary report and the follow up mini reports, minimum.
Deliverables:
1) Complete and fully-functional working program(s) in executable form as well as complete source code of all work done.
2) Deliverables must be in ready-to-run condition, as follows (depending on the nature of the deliverables):
a) For web sites or other server-side deliverables intended to only ever exist in one place in the Buyer's environment--Deliverables must be installed by the Seller in ready-to-run condition in the Buyer's environment.
b) For all others including desktop software or software the buyer intends to distribute: A software installation package that will install the software in ready-to-run condition on the platform(s) specified in this bid request.
3) All deliverables will be considered "work made for hire" under U.S. Copyright law. Buyer will receive exclusive and complete copyrights to all work purchased. (No GPL, GNU, 3rd party components, etc. unless all copyright ramifications are explained AND AGREED TO by the buyer on the site per the coder's Seller Legal Agreement).
Remember that contacting the other party outside of the site (by email, phone, etc.) on all business projects < $500 (before the buyer's money is escrowed) is a violation of both the software buyer and seller agreements.
Rent A Coder monitors all site activity for such violations and can instantly expel transgressors on the spot, so we thank you in advance for your cooperation.
If you notice a violation please help out the site and report it. Thanks for your help.
Categories:
(Note: Like everything else on this page, these categories are part of the original contract for this bid request.)
Web, Writing, Content Writing, Marketing, Other (marketing), Software Related (Includes Websites)